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Have you ever landed on a website and thought, “what is this mess?” Or, better yet found a website so smooth and easy to navigate that you wanted to hug the designer? The magic and mayhem is all thanks to UX which is also called user experience. UX is the overall experience a user has […]
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So you’re a creative: Full of ideas, passion, and big dreams for your brand. You’ve probably worn all the hats: photographer, content creator, social media manager, accountant, barista (just me?). And somewhere in that mix, you may have tried to DIY your website and branding, too. We get it. When you’re just starting out, DIY […]
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When you’re building a brand from the ground up, the tools you use can make all the difference. Whether you’re DIY-ing your first visual identity or refining a client’s branding direction, having reliable platforms for design, color, and creative inspiration makes the process smoother—and a lot more fun. An Olympic sprinter and good friend of […]
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Let’s set the scene: you just launched your brand new website. It looks amazing on your laptop. You’re proud, you’re ready to show it off… then you check it on your phone and it’s a mess. The text is too small, buttons are cut off, the layout feels awkward… Yikes. Welcome to mobile optimization: an […]
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Starting a business is a big leap, and creating a brand is one of the most important steps in ensuring its success. Whether you’re in the early stages of building your brand, maybe exploring professional branding services, or still figuring out your visual identity, there are a few core principles that can guide you. These […]